Social Media Made Them Poor - The Paul Mort Podcast

Social Media Made Them Poor

July 4, 2017

Over the last few days…

I’ve talked a LOT of ‘smack’ about social media

And how engagement DOESN’T equal profits

(Even if you run a FREE Facebook group)


I’m going to give it a rest

And instead?

I’m going to let someone else do the talking


“Back in 2013 I tried to start a fitness business with my mate Ben.

We didn’t want to work for a boss or be stuck in an office and we thought we’d be rich within a couple of years as we worked harder than anyone else we knew.

We spent two years trying and failing to make ends meet, not even making enough to pay ourselves minimum wage.

I was spending 14-16 hours a day working 6-7 days a week, posting 50 times a day on social media (literally) hoping more money would eventually come.

It didn’t.

We went to BodyPower in 2015 and Paul happened to be speaking at the Academy and we wandered in not expecting anything.

His presentation hit home like nothing I’d ever experienced before (particularly the bit where he explained most PTs are barely making £15,000 a year – we were making even less than that at this point and pretending it was ok!).

I realised I knew NOTHING about marketing and that it was the key to having a profitable and predictable business (rather than just hustling like crazy).

We signed up to MMIC with Paul and in the past 2 years we’ve gone from making £12,000 a year to over £300,000 a year, and a big part of that is down to learning how to market and how to sell using Paul’s stuff.

It really does change everything!

So if you’re considering signing up to MMIC and you’re hustling like crazy and barely paying the bills, then I’d say do it!

You will need to put in the work, ask the right questions, digest all the content and EXECUTE on what he tells you to do, but if you do then you’re guaranteed to transform your business for the better.”

– Rob B

That’s right, amigo…

It was a shameless plug for MMIC:

But the fact that Rob was spending EIGHTY hours a week on social media…

And making £6K a year should serve as a HUGE warning to all fitness ‘professionals’

Like I said above:


Luckily for you, I’ve got something that does

Click the link below:


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And I’ll tell you all about it

Paul ‘Help Me To Help You’ Mort

PS – If you think that your business is different…

And that you can somehow break the ‘rules of engagement’?

That’s cool, bro

But if you’re NOT willing to take my advice?

You’d be a terrible fit for MMIC

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