*I tell you about my top 6 boooooks that CHANGED my game
*Learn which authors inspired me and gave me the right tools to take ACTION
*My buddy Creps shares his brillant boooook list
*If you care about yourself, you business, family…go out and buy them and Read them! Do it!!
*I tell you about a book you don’t even have to readdd
*Get the book every PT NEEDS to read and save yourself a ton of trouble and pitfalls
*The greatest sales guys are the greatest story tellers
*Stories will out sell everything!!
*IT PAYS to be Selfish
*Get the book to teach you how to stop being your own worst enemy
*Stuff we learn means nothing if we have a cluttered mind. Book 1&2 help clean out your mind and get you ready to crush it. All these books mean nothing without a clean head.
*Your thoughts are just thoughts. They don’t belong to you. Always question your thoughts.
*The sales doesn’t matter, the marketing doesn’t matter…until you can question your thoughts
*Get to know my and Creps favorite fiction books and where to start reading fiction
Key Takeaways:[1:40] Paul has been on vacation. [3:35] What books does Paul recommend? [4:50] Paul learned how to meditate last October. [6:00] Book number 6: First Thunder by MSI. [7:40] Creps recommends Awaken The Giant Within [9:25] Book number 5: No B.S. Direct Marketing by Dan Kennedy [11:58] The Compound Effect taught Creps about money. [16:20] Book #4: Words That Sell [18:20] Creps recommends the Wisdomkeepers to help with well-being. [20:00] Book #3: 80/20 Sales and Marketing by Perry Marshall [22:50] If you can’t tell stories, your selling will suck. [25:45] There are several people in your marketing list waiting to spend more money on you. [28:20] Book #2: The Dark Side of the Light Chasers by Deborah Ford. [28:50] Don’t just read the book, do the exercises in them. [31:00] Being lazy can benefit you. [34:10] Want to stop being your own worst enemy? Read Why Good People Do Bad Things [35:55] Clean your head out first before you act. [36:30] Book #1: Loving What is by Byron Katie. [38:10] Question what you believe in, even the positive thoughts. [38:55] Who would you be without your story? [40:40] Nothing matters until you can start questioning your thoughts. [41:45] Why does Creps read fiction? [43:15] Why does Paul read fiction? [43:44] Paul and Creps list off a bunch of their favorite fiction books. [45:25] Start with Steven King or Lee Child [46:10] Dan Kennedy is the Godfather of marketing. [47:20] Go to http://iampaulmort.com/ to get a bunch of free stuff.
Mentioned In This Episode:
First Thunder by MSI.
Awaken the Giant Within by Tony Robbins
No B.S. Direct Marketing by Dan Kennedy
The Compound Effect by Darren Hardy
The Automatic Millionaire by David Bach
Words That Sell by Richard Bayan
The Wisdomkeepers by Steve Wall and Harvey Arden
80/20 Sales and Marketing by Perry Marshall
The Big Leap by Gay Hendricks
The Dark Side of the Light Chasers by Deborah Ford
Why Good People Do Bad Things by Debbie Ford
Loving What is by Byron Katie
Bloodrush by Ben Galley
Prince of Fools by Mark Lawrence
Harry Potter by J.K. Rowling
Divergent by Veronica Roth
Hunger Games by Suzanna Collins
Wayward Pines by Blake Crouch
Half a King by Joe Abercrombie
The Blade Itself by Joe Abercrombie
Brilliance by Marcus Sakey