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Six Figure ‘Secrets’

January 31, 2018

In the UK, the average income for the ‘average’ personal trainer… Is LESS than £20K a year In fact, it’s CLOSER to £15K a year But despite this rather ‘uncomfortable’ TRUTH? LOTS of personal trainers seem to be obsessed with breaking SIX figures Now, if I’m being honest? I don’t see anything wrong with this […]


How Much Should I Charge?

January 30, 2018

One question that I often get asked by personal trainers, is… “How much should I charge for my personal training sessions?” My answer? “How much do YOU want to charge?” It really is THAT simple, chico Some personal trainers charge £10 per session And some personal trainers charge £1000 per session Is there a skill […]


I asked YOU because

January 29, 2018

So on Saturday, I dropped you a VERY short email with a question “If you could spend one hour with me, talking marketing, sales and building a successful fitness business.. what would you ask me?” you know why I asked you, dude? Because I’ve decided to run my first free online in over 14 months […]


I Got My Ass Beat

January 28, 2018

That’s right, amigo… I got my ass beat But to find out what happened? You’ll have to check out my ‘Daily Diesel’ podcast If you’ve NOT had a chance to listen this week? Here’s what you missed:



January 27, 2018

I’m curious… If you could spend one hour with me, talking marketing, sales and making money.. what would you ask me? – – –


The ‘F’ Word

January 26, 2018

I’m known for having a ‘potty mouth’ But the ‘F’ word in question today? Isn’t the ‘F’ word that you’re thinking of, mon ami I’m actually here, to talk about FEAR (And I may even rhyme whilst doing it) From an evolutionary standpoint? Fear is essential It’s a defence mechanism And being ‘afraid’ of razor-toothed […]


More Time With Your Kids?

January 25, 2018

One of the biggest ‘bonuses’ of running your own business… Is that it puts YOU in control of your schedule Unfortunately, most personal trainers DON’T seem to understand this Instead? They make themselves available from 06:00 to 22:00, five days a week Some? Even do that SEVEN days a week Me? I decided a VERY […]


Your Marketing Sucks

January 25, 2018

“Hi, I’m Paul I’m a fully qualified REPs level three personal trainer And I’ve always been passionate about sports I’m also fully insured… Because there’s a VERY high risk that I’ll bore you to death with my life story” ^^^ That right there?


Personal Trainers With ‘Benefits’

January 23, 2018

Back in 2011, Justin Timberlake and Mila Kunis starred together in a film called: “Friends With Benefits” The premise of the film was fairly predictable: Man and woman start out as friends Man and woman decide to have ‘a little fun’ together Man and woman realise they have feelings for each other Man and woman […]


Investors Wanted

January 22, 2018

Today, I’d like to present you with an AMAZING opportunity An opportunity that will help you: 1.) Make more money 2.) Take more time off 3.) Have LOTS of fun doing it And all for a modest monthly INVESTMENT The opportunity in question? None other, than my world famous ‘Marketing Muscle Inner Circle’: Once […]

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