All posts in "Blog"

It’s NOT Their Fault

August 16, 2017

I think ALL personal trainers should offer money back guarantees on their services If someone pays for something, and it DOESN’T work? They should be entitled to their money back It’s as simple as that, amigo Unfortunately, not all personal trainers agree Which is why I often hear the argument: “I don’t offer money back […]


Your No Risk Guarantee

August 15, 2017

One of the biggest mistakes that personal trainers make… Is NOT offering a full money back guarantee on ALL of their services Think about it for a second, amigo… When was the last time YOU bought something expensive that DIDN’T have a money back guarantee? It’s NOT very common these days, is it? You see, […]


The Mort Holiday Report

August 14, 2017

So, last week… (As you probably know) I took the wife and kids on a family holiday, to Marbella Sun Sea And… Sleep (My Mum might be reading this!) After spending most of July being ill? I’m happy to report, that I’m back in the game If you sent me an email last week? I’ll […]


Duty Free Diesel

August 13, 2017

In case you weren’t aware, amigo… I’ve been away in Marbella, on a family holiday, ALL week And because I don’t ‘work’ when I go on holiday… (Unlike the free Facebook group ‘gooroos’) There are NO new podcast episodes this week However…


No Mobile Phone?

August 12, 2017

When was the last time you took a ‘break’ from using your mobile phone, amigo? And I don’t mean an hour ‘break’ whilst training a client I mean a full-on, 24 hour, mobile phone ‘detox’? Me? I did exactly that, earlier this week In fact, I’ve not touched my phone since last Saturday And you […]


Where Are You Going?

August 11, 2017

What’s your long-term plan, amigo? Where are you going in life? Hopefully, you know the answer to this question But unfortunately, most personal trainers DON’T Instead? They REACT to circumstances… And let other people tell them what to do (Clients/managers/friends/family/partners) Luckily for you, mon ami… Creating a long-term vision is EXACTLY what I teach, in […]


Paul Mort: Guilty/Not Guilty?

August 10, 2017

Sometimes, I get angry replies to my emails… From personal trainers who accuse me of ‘hating’ personal trainers Which is f*cking ridiculous when you consider the CONSIDERABLE amount of time… I spend HELPING personal trainers grow their businesses Unfortunately… This is just another example of people taking things personally, when they shouldn’t When I criticise […]


Your Options Are Limited

August 9, 2017

As a 1:1 personal trainer? You have two main options when it comes to making more money: 1.) Charge more 2.) Work more hours And that’s pretty much it Unfortunately… Both of these options have limitations If you market yourself as a ‘generic’ personal trainer? You’ll be compared to other ‘generic’ personal trainers… And the amount you […]


The Truth About Passive Income

August 8, 2017

If you’re not familiar with the term ‘passive income’? Allow me to enlighten you, amigo: Passive income is where you get paid… For essentially doing f*ck all Most personal trainers LOVE the idea of passive income… But very few actually achieve it The reason?


I’m Not Here

August 7, 2017

This week, I’m away on a family holiday And this email… That you’re reading, right now? It was written last week Clever, eh? But it’s actually VERY simple to do, amigo…

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